Australia's Private Business Sale Platform

Sell Your Business. No Commission. No Broker.

List your business on all 7 of Australia's leading business-for-sale platforms for one fixed fee. Keep every dollar of your sale price.

$50,000+
Saved vs broker fees
7
Australian platforms
0%
Commission — ever

Your listing appears on all 7 of these Australian platforms:

CommercialRealEstate.com.au
Seek Business
BusinessForSale.com.au
bsale
AnyBusiness.com.au
AllBusiness.com.au
TradingPost.com.au
Simple, Transparent Pricing

Choose Your Package

One fixed upfront fee. No hidden costs. No success commission. Ever. Both prices include GST.

Free Listing

Get started with a listing on SellMy.Business

Free
  • 3 month listing on SellMy.Business
  • Professional advert write-up
  • Upload up to 10 photos
  • Buyers contact you directly
  • No commission payable
Get Listed Free

Starter

Everything you need to get to market fast

$1,200inc. GST
  • Listed on all 7 Australian platforms
  • 3 months live duration
  • Professional advert write-up
  • Up to 20 photos uploaded
  • All buyer enquiries sign an NDA
  • Qualified buyer enquiry forwarding
  • Confidential listing setup
  • Access to a licensed broker on demand
  • No commission payable
Get Started
MOST POPULAR

Premium

Maximum exposure and full professional support

$1,600inc. GST
  • Listed on all 7 Australian platforms
  • 6 months live duration
  • Professional advert write-up
  • Up to 30 photos uploaded
  • All buyer enquiries sign an NDA
  • Information Memorandum (IM) prepared for you
  • Virtual Data Room (financials, staff, lease & more)
  • Business valuation guidance included
  • Social media promotion
  • Buyer screening assistance
  • Access to a licensed broker on demand
  • No commission payable
Get Started

Not sure which package is right for you? Contact us for a free consultation.

Simple Process

How It Works

From sign-up to live listing in as little as 3 business days.

STEP 01

Choose Your Package

Start with our Free listing or choose Starter / Premium for full exposure across all 7 Australian platforms — one fixed fee, zero commission.

STEP 02

Complete Your Onboarding

Fill in our simple online form with your business details — financials, photos, asking price, and reason for selling. Takes around 30 minutes.

STEP 03

Review Your Draft Advert

Our team writes a professional, compelling business advert and sends it to you for approval before anything goes live. If you have chosen the Premium package, we will also produce a detailed Information Memorandum (IM) and Data Room for your approval before it goes live.

STEP 04

Go Live & Receive Enquiries

Once approved, your listing goes live across all 7 platforms simultaneously. Interested buyers sign an NDA, then enquiries are forwarded directly to you.

Why SellMy.Business

The Smarter Way to Sell

Everything you get with a broker. None of the commission.

Save Up to $50,000 in Broker Fees

Australian business brokers charge 8–12% commission. On a $500,000 sale, that's $40,000–$60,000 straight out of your pocket. With SellMy.Business, you pay one fixed fee — and keep every dollar of your sale price.

Maximum Exposure on 7 Platforms

We list your business simultaneously on all 7 of Australia's leading business-for-sale portals — the same platforms the big brokers use. One listing. Seven audiences. Thousands of active buyers.

You Stay in Control

Your identity stays confidential until you choose to reveal it. You negotiate directly with buyers, on your terms, at your pace — with our expert support available whenever you need it.

Licensed Broker Support On Demand

Unlike purely DIY platforms, both packages include access to a licensed business broker. Get professional guidance on valuations, buyer screening, and deal structuring — without paying commission.

Sample Listings

Businesses Currently on the Market

These are examples of the kind of listings we create for our clients across Australia.

Café & Coffee Roaster
Premium
Café

Café & Coffee Roaster

Sydney CBD, NSWLeasehold

Asking Price

$185,000

Annual Turnover

$420,000 p.a.

Contemporary Italian Restaurant
Premium
Restaurant

Contemporary Italian Restaurant

Fitzroy, VICLeasehold

Asking Price

$245,000

Annual Turnover

$580,000 p.a.

Boutique Clothing Boutique
Starter
Retail

Boutique Clothing Boutique

Fortitude Valley, QLDLeasehold

Asking Price

$95,000

Annual Turnover

$210,000 p.a.

Motel & Holiday Units
Premium
Hotel

Motel & Holiday Units

Surfers Paradise, QLDFreehold

Asking Price

$1,200,000

Annual Turnover

$680,000 p.a.

Electrical Contracting Business
Starter
Trades

Electrical Contracting Business

Osborne Park, WAService

Asking Price

$380,000

Annual Turnover

$720,000 p.a.

Established Accounting Practice
Premium
Services

Established Accounting Practice

North Adelaide, SAService

Asking Price

$260,000

Annual Turnover

$390,000 p.a.

The Complete Guide

How to Sell Your Business in Australia

Everything you need to know about selling a business privately — from valuation to settlement.

1

Value Your Business

Most Australian businesses sell for 2–4x annual net profit, adjusted for sector, growth potential, and physical assets. Get a realistic figure before you go to market — our Premium package includes valuation guidance.

2

Prepare Your Business Information

Gather your last 3 years of financials, a list of plant and equipment, lease details, and staff arrangements. The better prepared you are, the faster buyers will commit.

3

Advertise Across Australia's Leading Platforms

Your SellMy.Business listing is published simultaneously on all 7 major Australian portals — reaching thousands of active buyers in a single step.

4

Screen Buyers & Protect Your Identity

All enquiring buyers sign a Non-Disclosure Agreement before receiving any identifying information about your business. You only speak to serious, qualified buyers.

5

Negotiate Terms & Agree a Price

Once you find the right buyer, negotiate the sale price, terms, and any conditions such as a training period. Our licensed brokers are available on demand to guide you through this process.

6

Complete the Sale

Engage a solicitor to prepare the sale and purchase agreement and manage settlement. The legal process for a small to medium Australian business typically takes 4–12 weeks from accepted offer to settlement.

Private Sale Advantage

Sell Your Business Without a Broker

More and more Australian business owners are choosing to sell privately — and saving tens of thousands in the process. Here's why it makes sense.

  • You save 8–12% commission — on a $500k sale, that's $40k–$60k back in your pocket
  • You get the same platform exposure as businesses listed through brokers
  • Enquiries come directly to you — no middleman filtering out viable buyers
  • You control the timeline and negotiations without waiting on a broker
  • Our licensed broker support is available on demand if you ever need help
  • The entire process can be managed from your phone or laptop
Australian business owner confident about selling

Live on all 7 platforms

within 2–3 business days of sign-up

Frequently Asked Questions

Your Questions Answered

Everything you need to know about selling your business privately in Australia.

Get Started Today

Ready to Sell Your Business?

Join thousands of Australian business owners who have sold privately — keeping more of what they've worked hard to build.

Fixed fee — no hidden costsLive in 2–3 business daysZero commission — ever